Tuesday, August 04, 2020

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Viewpoints

'OOH can perform 5x better by adopting necessary measures’
'OOH can perform 5x better by adopting necessary measures’

Ashish Bhasin,
CEO, APAC and Chairman, India- Dentsu Aegis Network

July 31, 2020

Big ideas derive from biggest problems
Big ideas derive from biggest problems

Raj Kamble
Founder and Chief Creative Officer, Famous Innovations

July 27, 2020

Hoichoi leverages right time to be on OOH
Hoichoi leverages right time to be on OOH

Vishnu Mohta
Co-founder and Director, Hoichoi

July 20, 2020

‘OOH is becoming an essential marketing tool to be a part of new normal’
‘OOH is becoming an essential marketing tool to be a part of new normal’

Atul Shrivasatava
Group CEO, Laqshya Media Group

July 15, 2020

Time to enhance Hyperlocal DOOH strategies with programmatic technology
Time to enhance Hyperlocal DOOH strategies with programmatic technology

Gulab Patil
Founder & CEO, Lemma

July 14, 2020

‘Skillful tools, reliable data & traffic movement info are essential to gain clients’ trust back on OOH medium’
‘Skillful tools, reliable data & traffic movement info are essential to gain clients’ trust back on OOH medium’

Dipankar Sanyal
CEO, Platinum Outdoors

July 01, 2020

‘Conventional OOH strategy will be helpful to reach masses’
‘Conventional OOH strategy will be helpful to reach masses’

Abhinav Iyer,
General Manager – Marketing & Strategy, The Muthoot Group

June 30, 2020

Walk the talk
Walk the talk

Lee Rafkin
Branding, Marketing, and Communications Consultant

June 26, 2020

“Serious players with patience & passion will emerge out of this situation”
“Serious players with patience & passion will emerge out of this situation”

Pramod Bhandula
Executive Chairman, JCDecaux Advertising India

June 23, 2020

OOH will be evaluated in terms of spends & visibility
OOH will be evaluated in terms of spends & visibility

Rakesh Sharma
Dy. General Manager and Head – Marketing & Branding, Bank of Baroda

June 19, 2020

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