Results For "brands"
520 News Found
Brand marketer Archana Agarwal, formerly with Airtel, joins OAA 2024 Jury
In OOH News By Sakshi Sanghavi - May 07, 2024
“OOH is regaining relevance as brands seek to leverage its unique ability to reach consumers in real-world environments,” says Archana Agarwal.
Urvashi Arya, Sr Brand Manager, Bausch & Lomb joins OAA 2024 Jury
In OOH News By Sakshi Sanghavi - May 03, 2024
Brands are coming up with more creative campaigns to try and capture the short attention span of consumers, says Urvashi
Gujarat is an important OOH destination for national brands: Specialist agencies
In OOH News By Sakshi Sanghavi - April 30, 2024
Anchal Kumar Dhawan, VP-National Head of Times One, a division of Times OOH, Deepa Gupta, VP of South and West at Madison World, Dinesh Panjabi, Regional Director - West at Rapport Advertising engage in deep discussion on Gujarat OOH markets
Power of idea and creativity is what the OOH industry represents: Ajay Kakar
In OOH News By Sakshi Sanghavi - April 25, 2024
Addressing the 2nd Gujarat Talks OOH in Gujarat, renowned brand and marketing strategist Ajay Kakar urges brands to raise the creativity quotient of their OOH campaigns and craft narratives that resonate much more with audiences.
Abhijit Sengupta, CEO, OAP Mediatech to model brand panel discussion at Gujarat Talks OOH today
In OOH News By Sakshi Sanghavi - April 23, 2024
The session will highlight the importance of national brands spending on OOH in Gujarat
‘Gujarat beeps louder on the radar of national brands’
In Viewpoints By M4G Bureau - April 22, 2024
Amarjeet Singh Hudda, COO, Laqshya Media talks about expansive scope in Gujarat’s markets for OOH and how the major cities of the state are helping to facilitate it
Rajkot outdoor exudes a busy look with diverse brands straddling the OOH canvas
In Campaigns By Sakshi Sanghavi - April 20, 2024
Both national and regional brands occupy vantage positions on the city’s OOH landscape
Deepa Gupta, VP - West and South, Madison World to join panel discussion on OOH spends in Gujarat markets
In OOH News By Sakshi Sanghavi - April 20, 2024
The panel will direct focus on the pattern of national brands spends in Gujarat markets, engagement of regional brands for OOH, preference scale of DOOH, among others.
Anchal Kumar Dhawan, VP-National Head, Times One a Division of Times OOH, to address Gujarat Talks OOH on April 23
In OOH News By Sakshi Sanghavi - April 18, 2024
Anchal Kumar Dhawan, will be participating in a panel discussion on the theme ‘Planning & Buying: Is Gujarat poised for higher OOH spends by national brands?’
75Media launches bespoke software Ask BOB for OOH campaign planning
In OOH Solutions By M4G Bureau - April 17, 2024
The proprietary software will give agencies, brands and individual businesses access information on 540+ 75Media sites to help plan campaigns