US OOH revenue up 38% in Q2 2021 vs Q2 of 2020; DOOH sees 80% growth

In OOH News By M4G Bureau - August 27, 2021

Top 10 advertisers in the second quarter: Geico, McDonald's, Apple, Allstate, Anheuser-Busch, Coca-Cola, HBO, Universal Pictures, Google, and the New York City Department of Health & Mental Hygiene.

KARAM Mobile Studios runs National Safety Week 2020 drive

In OOH News By M4G Bureau - March 05, 2020

The KARAM Mobile Studios covered the Southern, Eastern & Western parts of the country

Ogilvy India appoints 3 new Chief Creative Officers

In OOH News By M4G Bureau - February 04, 2020

Kainaz Karmarkar, Harshad Rajadhyaksha and Sukesh Nayak will be given the duty to shape the creative work that defines Ogilvy India

Moustache Jeans creates wide presence with audience as centre of attraction

In Digital OOH By Ria Banerjee - December 19, 2019

Moustache Jeans displays localites greetings on multiple OOH formats to surprise city spectators for Wish Big Carnival initiated by Selvel NEXT-IN

Edelweiss cheers Indian icons at CWG 2018

In Campaigns By Bhawana Anand - April 16, 2018

The #BeUnlimited OOH campaign, planned and executed by MOMS Outdoor Media Solutions, features ace sports personalities Saina Nehwal, Dipa Karmakar, Mandeep Jangra, Heena Sidhu, Rani Rampal, and Manpreet Singh

DDB Mudra West launches'Karma'

In OOH News By M4G Bureau - February 28, 2017

Karma provides the clients with an expertise of a full service, large agency. The clients are facilitated with a customised solution which captures multi facets of marketing and advertising under a single umbrella

Play a game and win a discount, Myntra shows how

In Campaigns By Bhawana Anand - April 30, 2014

E-commerce brand Myntra engaged the audiences with a digital on-ground activation platform which lead traffic onto their online store. Karmatech designed the entire activation with their new motion technology Kinect in three different malls of Delhi. Outdoor Asia digs into the strategy behind it.