Activation unlocks access to thousands of Intersection screens located in high-density areas across the U.S. on Broadsign-supported DSPs
The first programmatic campaign resulting from the partnership was operated by Yahoo's Demand Side Platform (DSP) by advertiser InfinitePay
Chan is an innovative and widely respected digital industry expert in China, with nearly 20 years of experience in the digital and marketing technology industry
The programmatic roll-out is implemented across all airports within the Adani airports portfolio with Lemma as the technology partner.
Ad tech company rebrands Campsite DOOH demand-side-platform (DSP) as Broadsign Ads, extends platform to support new regional markets
The partnership provides Yahoo's omnichannel DSP with access to premium global DOOH inventory at scale via the Hivestack SSP
The partnership drives the expansion of Rapport’s offerings to include a real-time, data-driven programmatic approach to DOOH with the ability to leverage Mediabrands proprietary audiences.
Mike Cooper will be sharing his perspectives on the success factors for pDOOH in India markets, in relation to expansion of pDOOH networks in other geographical...
The pDOOH offering covers 418 digital panels across 51 MTR Metro stations
Teaming up with Lemma, 360 Creations has upgraded over 750+ residential screens with programmatic capabilities across Bangalore, Hyderabad, Chennai & Coimbatore.