LMX announces dynamic partnership with Thailand's top elevator DOOH media owner, Up Media
Jaber Al Ansari, ELAN Group CEO, says: “This move aims to establish a robust programmatic media buying model in Qatar."
Unicom uses the LMX CMS to dynamically manage and tailor content
“This new partnership has further opened up our programmatic inventory to the rest of the world,†says Sean Gadsby, Head of Programmatic, BackLite Media
Matt Steffenson, Director of Supply, APAC, Vistar Media, took the audience through some clear advantages that pDOOH can bring to a brand campaign, in his session...
The partnership will enable the activation of campaigns that are programmatic guaranteed as well as open exchange and private marketplace deals (PMP).
The second half of Day 1 of OAC 2023 held at the Manekshaw Centre in Delhi gave the OOH industry much to mull over, with a...
PerView solution provides buyers and sellers the ability to measure every type of OOH media asset using dynamic, deterministic data to deliver up-to-date measurement insights specific...
Basis' omnichannel DSP provides marketers with access to Vistar Media’s marketplace for DOOH media
Jayesh Yagnik, CEO, MOMS Outdoor Media Solutions says that DOOH brings advertising to life, but these are still early days for this medium as DOOH media...