Aiming to establish its digital network in rural markets, the tech solution company has begun its journey with Patna by offering CMS & pDOOH services
The initiative will see marketing leaders from various industries chart the future of outernet marketing
pDOOH can bring the outdoor medium onto a level playing field with other channels
The strategic alliance entails Lemma’s Demand Side Platform integration with VIOOH’s network of managed media owned programmatically-enabled screens to be accessed by users
Verizon Media’s programmatic DSP integration with Broadsign Reach’s programmatic DOOH SSP enhances the omnichannel media buying experience
With the help of new demand-side platform, the marketers can execute real-time campaigns with an access over 500,000 digital screens by the end of 2020
This venture will enable Digital out of home advertisers to device omnichannel strategies, leveraging data
This integration will enable advertisers to access select premium airport digital media through Lemma programmatic DOOH platform
Cricket.com goes Programmatic with Eyetalk Media Ventures, buys DOOH spots mapped with Team India’s cricket calendar
Executed in Vadodara, the brand rolled out a DOOH campaign with no turn-around time in association with Locad
The campaign is executed by Ideacafe.agency
The campaign is conceptualised by SW Network
The campaign is executed by Say It Loud Media
The mobile unit, designed as a transparent showcase, offers a walk-in experience where visitors can explore products firsthand.
The brand witnessed an engagement of over 1.2 million fans with its experiential marketing brand activation
The Green Line, forming a vital North-South link in Bengaluru’s metro network, covers 33.46 km and includes 32 stations, connecting...
The panel that Shalini will participate in will address a key paradox: despite South India recording the highest GDP growth...
This experience is executed in collaboration with Platinum Outdoor
In her session, Garima will explore how OOH media, when thoughtfully integrated, can enrich the experience of public spaces rather...
The third edition of South India Talks OOH set to take place on April 30, 2025, at the Chennai Hilton...
This campaign is done in collaboration with Laqshya Media Group
Shashi Sinha believes that to move forward, the industry must focus on building a trained workforce, developing clear processes, and...
In his session titled ‘Decoding Digital OOH Screen Procurement: A Check-list for Buyers’, Sanket will address the growing need for...
This structure is placed in partnership with Times OOH
The third edition of South India Talks OOH set to take place on April 30, 2025, at the Chennai Hilton...
