Campaigns
Volvo in top gear on Mumbai OOH streets
Bright Outdoor Media has executed the car campaign in the city

Commenting on the campaign, Yogesh Lakhani, CMD, said, “The premium luxury automotive brand Volvo has partnered with us for executing their OOH campaign in Mumbai. For luxury vehicles, outdoor formats play an important role as it gives the cars that are displayed a larger-than-life positioning. Volvo has showcased its entire range of vehicles in India on different premium large format billboards covering Mumbai.