Results For "cars"
33 News Found
Car sales uptick augurs well for OOH business
In OOH News By M4G Bureau - September 14, 2017
Several car majors saw a significant increase in car sales in August 2017 as compared to the corresponding period of the previous year. The demand levels are expected to be sustained in the wake of good monsoon and positive consumer sentiment across markets.
‘OOH metrics should be comparable to what other channels are using’
In Viewpoints By M4G Bureau - September 08, 2017
Kym Frank, CEO, Geopath, explains that the new Geopath methodology is derived from several types of mobile data, GPS data, and data from connected cars. The organization has moved well beyond average annual weekly measurement, and instead is delivering hourly data throughout the year. Edited excerpts of the interview:
\'Talking Gods'-- Droom\'s unique take on road safety\'
In OOH News By M4G Bureau - June 30, 2017
Most cars sold in India come with pre-fitted idols of deities on dashboards. Droom equipped the deities with accelerometers, thereby lending them a pre-recorded voice cautioning about over-speeding
Pizza Hut rides cable cars in Gurgaon's Cyber Hub
In OOH News By Satarupa Chakraborty - December 28, 2016
Eye Candy Visuals has executed the innovative branding of Pizza Hut's new range and offers in the Cyber Hub
Nobel Memorial Wall inaugurated at DMRC's Rajiv Chowk station
In OOH News By VJ Media Bureau - October 03, 2016
The Nobel Memorial Wall at Rajiv Chowk Metro station is designed and installed in a digital format, displaying information the contribution of the Nobel Laureates
Kabali roars on Mumbai streets
In Campaigns By Satarupa Chakraborty - August 11, 2016
As part of Kabali's promotion, premium cars and walls of Mumbai were adorned with actor Rajnikanth's branding.
QuikrCars goes on an extensive OOH drive
In Campaigns By Satarupa Chakraborty - September 08, 2015
With the outdoor campaign in particular, the brand was looking to create maximum impact because it accompanied the announcement of a niche product like QuikrCars which is first of its kind in a series of verticals at Quikr.
OMD revs up Renault's image in the outdoors
In Campaigns By Satarupa Chakraborty - August 26, 2015
The strategic choice of engaging with the'Delhi metro' platform is to"remind & display entire range†of Renault India cars available to the target audience who\'s on the move in Delhi NCR.
