Results For "USA"
44 News Found
MTS travels around Delhi with auto branding
In Campaigns By Bhawana Anand - July 29, 2014
As a part of the campaign, drivers of MTS branded autos were given MTS branded handsets
Large formats work best in Bihar & Jharkhand: Reliance Communications
In Viewpoints By M4G Bureau - June 11, 2014
Reliance Communications prefers to use the large formats to reinforce its OOH presence in Bihar and Jharkhand. While the brand acknowledges the relevance of the medium in connecting with consumers in the two states, Vikas Singh, Marcom Head - Bihar & Jharkhand, Reliance Communications, believes the local OOH industry needs to adopt a more professional approach to business. Excerpts from the interview:
Go green and be cost effective
In Viewpoints By M4G Bureau - March 18, 2014
Aditya Sikri, CEO -- Propcare Mall Management (Mantri Square), tells Outdoor Asia what more the OOH industry players can do to drive greater brand usage of the medium in Bangalore.
Social media: The rise of targeted advertising
In OOH News By - March 10, 2014
Social media will continue to grow as a favoured platform for targeted advertising as its adoption surges, driven by increasing mobile usage and higher penetration of smartphones and a young population, says a Deloitte report.