Results For "OPT"
259 News Found
IDBI Federal Life sprints the Marathon on Kolkata Metro
In Campaigns By Ria Banerjee - January 13, 2018
The life insurance brand has opted for exterior branding of Kolkata Metro trains, executed by Incoda Media Services, to promote the IDBI Federal Life Insurance Kolkata Full Marathon that will be held on Feb 4
UK’s MediaCom pushes ahead with programmatic buying tool
In Digital OOH By M4G Bureau - January 10, 2018
MediaCom is promoting the launch of innocent’s new ‘Super Juice’ in London, Manchester and other key cities using an automated trading desk for DOOH ads wherein the system uses data that informs the optimum times for the brand to be live across each screen, with each having a unique schedule by day and by hour
Atin takes Asian Games 2018 sky high on board NokScoot
In Gallery By M4G Bureau - January 09, 2018
The Ministry of Youth & Sports Affairs, Government of Indonesia, which is organising the mega sports event in Jakarta and Palembang, has opted to promote the event in different Asian countries
Atin takes Asian Games 2018 sky high on board NokScoot
In Campaigns By M4G Bureau - January 09, 2018
The Ministry of Youth & Sports Affairs, Government of Indonesia, which is organising the mega sports event in Jakarta and Palembang, has opted to promote the event in different Asian countries
‘We are very bullish on potential of Indian DOOH market’
In Viewpoints By Amaan Kazmi - January 02, 2018
Liseanne Gillham, Vice President - Marketing, Broadsign, asserts that DOOH media is primed for rapid expansion in the Indian market. Liseanne believes that media owners are definitely interested in adopting digital. They clearly see the benefits and ROI of moving to digital
ad-roller showcases BeFantasticGaluru on Namma Metro escalators
In Gallery By M4G Bureau - December 26, 2017
Organisers of the tech fest opted to promote the event on ad-roller escalator handrail media at the MG Road and Majestic stations, targeting the young professionals working with tech firms
ad-roller showcases BeFantasticGaluru on Namma Metro escalators
In Campaigns By M4G Bureau - December 23, 2017
Organisers of the tech fest opted to promote the event on ad-roller escalator handrail media at the MG Road and Majestic stations, targeting the young professionals working with tech firms
‘Globally OOH is leveraging mobility in significant ways’
In Gallery By - November 30, 2017
In his session at Delhi NCR Talks OOH, David Payne, Founder, Mediabridge Global, presented a comparative study of technology adoption in the OOH space in global markets. He also engaged in a focused discussion with Satyabrata Das, Head - Strategic Alliances and Corporate Communications, Laqshya Media Group, on the opportunities in the Indian market
Nagpur OOH businesses facing stiff headwinds, growth prospects rather grim
In OOH News By Amaan Kazmi - November 28, 2017
As media investment opportunities dry up and advertising brands pull back spends, media owners in Nagpur are running out of options to stay afloat in business. A common industry platform to remedy the situation is perhaps the need of the hour, say some owners
Kochi Metro delays the opening of advertising tender due to some changes
In OOH News By M4G Bureau - November 22, 2017
The authority has reduced the total advertising area outside the stations along with adding a new clause in Semi-Naming rights option due to which opening of tender has been delayed