North Delhi Mayor Pretty Agarwal trains guns on unauthorised media

In OOH News By Bhawana Anand - March 14, 2018

Media owners say there are hardly any unauthorised media in the zone, and outdoor media cannot be blamed for the corporation’s revenue losses

Technical bid opening for Railways’ Delhi OOH & Northern Zone packages on Jan 31

In OOH News By M4G Bureau - January 17, 2018

Technical bids for Indian Railways’ advertising Package No. 15 (Delhi OOH) and Package no. 48 (Northern Railway) will have to submitted with the authority before 3PM on January 29, 2018

North Delhi MC appoints M. A. Rehman to lead advertisement div

In OOH News By M4G Bureau - January 15, 2018

Rehman is an Additional Deputy Commissioner/JT.A&C. Prior to him, Ruchika Kaityal, IAS was handling the advertisement division of North Delhi MCD

North Delhi MC on beautification drive ahead of ASEAN Summit

In OOH News By M4G Bureau - January 08, 2018

North Delhi Municipal Corporation (NDMC) is undertaking a major cleaning of the northern part of the city that entails removal of out-sized hoardings and use of standard shop signages with uniform colours, styling and sizes

‘OOH should give brands innovative, iconic, interesting experience’

In Gallery By - December 04, 2017

Dhiraj Kapoor, Head – BTL, Intex Technology India, speaks on ‘What factors will drive brands to plan big for northern OOH markets’ said the i-3 approach will likely engage more brands in the OOH space

JCDecaux North America, Neustar partner to bring audience analytics to OOH analysis

In OOH Solutions By M4G Bureau - December 01, 2017

Neustar combines customer history data with consumer demographics and behavioural data to create audience groups that are unique to a business, channel and product

‘OOH should give brands innovative, iconic, interesting experience’

In OOH News By Bhawana Anand - November 21, 2017

Dhiraj Kapoor, Head – BTL, Intex Technology India, while addressing the Delhi NCR Talks OOH Conference in Gurugram on November 17 on ‘What factors will drive brands to plan big for northern OOH markets’ said the i-3 approach will likely engage more brands in the OOH space

‘One industry voice central to self-regulation & business growth’

In OOH News By Bhawana Anand - November 21, 2017

Noomi Mehta, Chairman of IOAA, Indrajit Sen, CEO of IOAA and Ritesh Vasudeva, Vice-President of IOAA North Chapter deliberated upon the goals and objectives of IOAA North India Chapter at a panel discussion held at the Delhi NCR Talks OOH Conference

Paras Dairy appoints DDB Mudra Group as creative partners

In OOH News By - November 14, 2017

The account will be led by DDB Mudra North and will be led by its President & Managing Partner- Vandana Das

RITES invites bids for 6 railway media packages

In OOH News By M4G Bureau - November 08, 2017

Bids invited for Package No. 39 South Western Railways, No. 40 North Western Railways, No. 41 North Eastern & North Central Railways, No. 42 South Central Railways, No. 43 Southern Railways, No. 46 Western Central Railways OOH advertising