GroupM Launches Supply Path Optimization Initiative

In OOH News By M4G Bureau - November 11, 2020

The initiative is the result of an immense effort to inject more transparency into the programmatic buying process

The ‘Big Morety’ at Brisbane airport goes live

In Digital OOH By Rajiv Raghunath - August 22, 2019

Arguably the largest digital billboard in the southern hemisphere, oOh!’s 400 sq. m ‘Big Morety’ will complement a wider roll out of digital screens across the airport precinct

oOh! Fly network putting up 6 new large digital billboards near airports

In Digital OOH By Rajiv Raghunath - July 01, 2019

oOh! Chief Commercial and Product Officer Robbie Dery says the new digital billboards significantly enhance the national solution that Fly network offers to advertisers

Australia’s Telstra payphones to double up as DOOH units

In Digital OOH By M4G Bureau - November 27, 2017

JCDecaux Australia has renewed its partnership outdoor advertising agreement with Telstra for 15 years. This new contract includes 1,800 payphones in the 5 capital cities (Sydney, Melbourne, Brisbane, Adelaide and Perth) covering 64% of the Australian population and 77% of advertising spend

PM to inaugurate Kochi Metro on June 17, CHAMS plans best-in-class media on the network

In OOH News By Rajiv Raghunath - June 15, 2017

CHAMS Branding Solutions India Pvt Ltd that has bagged the exclusive media rights on the Kochi Metro network is gearing up to put up the most advanced digital OOH media assets on the network, in combination with well-crafted traditional formats.

Tom Goddard is new FEPE President, next FEPE Congress in Sorrento, Italy

In Digital OOH By M4G Bureau - June 13, 2017

Tom Goddard takes over from former Clear Channel International Europe President Matthew Dearden; FEPE International has also confirmed the appointment of former ISBA director of advertising and media Bob Wootton as its new Executive Director. Wootton succeeds John Ellery.

Bob Wootton joins FEPE International as Executive Director Designate

In Digital OOH By VJ Media Bureau - November 11, 2016

Bob Wootton, former ISBA media chief, will work alongside current Executive Director and industry doyen John Ellery until the next FEPE Congress in Stockholm in June 2017, after which will assume a fuller role.