WCRS, Leo Burnett take top prizes in Ocean’s digital creative competition

In Digital OOH By M4G Bureau - October 12, 2017

MullenLowe London collects three awards including international prize for Dulux

Dentsu India wins Synthite Group’s creative, strategic mandate

In OOH News By M4G Bureau - September 26, 2017

Synthite Group is a million-dollar corporation known to be the world's largest value-added natural ingredient company

Dentsu India appoints Rahul Sengupta as Chief Creative Officer

In OOH News By M4G Bureau - September 22, 2017

Rahul Sengupta will also be a part of the Dentsu Aegis Network India Creative Council

Data will lend compelling dimensions to DOOH, says expert

In Digital OOH By M4G Bureau - September 20, 2017

Jenny Smith, Global Creative Director of Maxus asserts that DOOH will deliver most when planned in relation to a wider communications mix

Dentsu Impact elevates Anupama Ramaswamy as NCD

In OOH News By M4G Bureau - September 20, 2017

Post this development, the network created an integrated creative team which will deliver solutions for Maruti Suzuki brands.

Skechers appoints Scarecrow Communications for creative exertion

In OOH News By M4G Bureau - September 15, 2017

The agency has already begun work for their new products to be launched soon.

DDB Mudra Group wins the creative mandate for PUMA

In OOH News By M4G Bureau - September 12, 2017

The business will be led by Ranji Cherian, President and Managing Partner, DDB Mudra South and Vishnu Srivatsav, Creative Head, DDB Mudra South.

Happy mcgarrybowen appoints Rajesh Mani, Kunal Madhavdas

In OOH News By M4G Bureau - September 02, 2017

Rajesh Mani as an Executive Creative Director will head Ola, Suzuki and Jabong accounts whereas Kunal Madhavdas joins as Senior Vice President and will operate closely with Kartik Iyer and Samarjit Choudhry

“The power of creative ideas to be given more importance”

In Gallery By - August 31, 2017

Matthew Dearden, OOH Business Adviser & Entrepreneur, UK discusses “How DOOH can be used to create value for media owners & brands’

‘OOH is more creatively impactful, more contextually relevant’

In Viewpoints By M4G Bureau - August 28, 2017

Innovative technologies, such a geofencing, augmented reality, and dynamic content, are making OOH campaigns stronger by adding new and intriguing elements to existing campaign strategies: