Results For "Banking"
25 News Found
Rajat Mehta, Karthi Marshan, Anand Dubey to speak on'Banking on OOH' at OAC
In OOH News By VJ Media Bureau - July 15, 2015
Rajat, President & Country Head, YES Bank, Karthi Marshan, Sr. EVP & Head - Group Marketing & Principal Nodal Officer Kotak Mahindra Bank, and Anand Dubey, Vice President & Associate Marketing Partner, IndusInd Bank, will make presentations on how OOH works for the banking industry, and discuss their expectations from the OOH industry
DDB Mudra West appoints Ferzad Variyava as Group Creative Director
In OOH News By VJ Media Bureau - August 26, 2014
Variyava commands over 13 years of experience, having worked on household blue chip brands in the banking, media, FMCG, beauty, personal care, travel and telecom domains
'OOH provides recall and relevance consistently'
In Viewpoints By M4G Bureau - February 07, 2014
Lakshmi Goyal, Head -- Marketing, Retail Banking and Wealth Management, HSBC India, shares with Outdoor Asia, her thoughts on how the banking brand leverages OOH in order to connect with its customers.
'OOH should highlight value-added services'
In Viewpoints By M4G Bureau - February 07, 2014
The creative of any outdoor essentially should be developed depending upon the respective TG, says Dibakar Dutta, Regional Head, Business Banking (Cluster) - Consumer Assets, ING Vysya, in a chat with Outdoor Asia on the role of the OOH media in the brand's marketing plans.
'Contextual communication is the key in OOH'
In Viewpoints By M4G Bureau - February 07, 2014
Ajay Kakar, Chief Marketing Officer - Financial Services, Aditya Birla Group, Â on how the OOH media can deliver results for a banking and financial brand.
