Results For "Ban"
726 News Found
Globally, apart from Digital, OOH is the only medium growing: GroupM study
In Research By M4G Bureau - December 05, 2017
The report states that OOH’s share of ad pie has increased from 6.1% in 2016 to 6.2% in 2017 and 6.3% in 2018 – the highest since 1993; the Indian market is positively impacted by urbanisation and rising wages resulting in strong consumer growth in financial, durables, services and retail sectors
With ‘The Crown’, Netflix dominates Western Mumbai OOH
In Campaigns By M4G Bureau - December 05, 2017
Hoardings lined up across the roads and flyovers depict the royal characters of ‘The Crown’ to create buzz for the second season of the period drama centered around Queen Elizabeth II
BMTC keeping out vinyl sticker ads on bus glass panels
In OOH News By M4G Bureau - December 04, 2017
The bus transport body is phasing out advertising on the glass panels owing to complaints from passengers, sees significant non-fare revenue loss
‘DMRC has made a paradigm shift in its advertising business approach’
In Gallery By - December 01, 2017
Sharat Sharma, Director-Operations, DMRC spoke about fresh media investment opportunities on the Metro network in his presentation on ‘How innovatively can OOH maximise opportunities in urban transit space’ at Delhi NCR Talks OOH Conference
‘Civic body OOH norms need to be aligned with changing urban landscape’
In OOH News By Amaan Kazmi - December 01, 2017
Media owners assert that urban conglomerates like Pune & Vashi in the Navi Mumbai suburbs have the potential of offering attractive OOH avenues as the cities go through a makeover, but the opportunities can be best leveraged only if the civic norms are suitably modulated to drive business
Apple’s iPhone X banks on high brand recognition
In Campaigns By M4G Bureau - November 29, 2017
The iPhone X OOH campaign running in India is part of a global campaign – the brand has installed look-a-like billboards across global markets like Tokyo, San Francisco, London, Toronto that feature just the phone images
Australia’s Telstra payphones to double up as DOOH units
In Digital OOH By M4G Bureau - November 27, 2017
JCDecaux Australia has renewed its partnership outdoor advertising agreement with Telstra for 15 years. This new contract includes 1,800 payphones in the 5 capital cities (Sydney, Melbourne, Brisbane, Adelaide and Perth) covering 64% of the Australian population and 77% of advertising spend
Aditya Birla Capital positions itself as the ABC of all money matters
In Gallery By M4G Bureau - November 24, 2017
Planned and executed by The Social Street, the campaign was rolled out in 15 cities with more than 300+ high Impact sites adding up to more than 2.5 lakh sq. ft. wherein the Mumbai plan included the most iconic landmark sites like Patel Bridge and Bandra ROB
Aditya Birla Capital positions itself as the ABC of all money matters
In Campaigns By M4G Bureau - November 24, 2017
Planned and executed by The Social Street, the campaign was rolled out in 15 cities with more than 300+ high Impact sites adding up to more than 2.5 lakh sq. ft. wherein the Mumbai plan included the most iconic landmark sites like Patel Bridge and Bandra ROB
Steora’s smart, digital street bench adds new dimension to street furniture
In Gallery By M4G Bureau - November 23, 2017
With Steora® Urban street benches, developed & promoted by the Croatian firm, users can upload videos or pictures to chosen benches and set campaign duration and frequency. Video campaigns can also be connected to a Wi-Fi homepage, so that bench users can see the same campaign on their smartphones