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32 News Found
TAM CEO LV Krishnan to share his perspectives on audience metrics at OAC 2018
In OOH News By M4G Bureau - June 13, 2018
In a journey of over two decades in the world of media insights, Krishnan and his team pioneered a range of audience understanding information for the media industry
‘Audience metrics will raise advertiser confidence in OOH’
In Viewpoints By Bhawana Anand - April 28, 2018
FMCG major Parle Products is one of the long-standing advertising brands on the OOH canvas. B. Krishna Rao, Category Head – Parle Products shares his thoughts on what brings the brand to the OOH space