OAC 2013: IOAA in process to sign MoU with AAAI

In OOH News By VJ Media Bureau - July 05, 2013

To develop an understanding and accept OOH as a medium of value, Indian Outdoor Advertising Association (IOAA) shares details on the proposed MoU with AAAI which is on the lines of IBF or INS.

ACC Concrete Plus campaign gets high visibility

In Campaigns By Nabamita Chatterjee - June 04, 2013

Around 100 sites have been taken across the Vidarbha Zone, which include major cities like Nagpur, Chandrapur, Akola, Amravati, Nasik, Aurangabad.

TABcab accelerates growth for transit media

In OOH News By VJ Media Bureau - May 25, 2013

The radio taxi service in Mumbai plans for 10-12 campaigns per month along with a license to operate 4000 cabs for FY13 which is tendered by MMRTA.

The push for green printing in India

In Viewpoints By M4G Bureau - April 19, 2013

While green printing is the need of the hour, the concept is yet to gather momentum in the Indian printing industry. Dhirendra Khurana, Country Manager, Sign & Display, GSB, HP PPS, shares his views on the industry's take on accepting eco-friendly printing practices.

OOH: The reminder media under review

In OOH News By Nabamita Chatterjee - March 23, 2013

Out-of-home industry expects to leverage exponential growth in 2013-14. Here lies a comparative account on the sector to understand the opportunities and loop holes which needs to be fulfilled this year.

JCDecaux wins Delhi Airport Metro Express Line contract

In OOH News By VJ Media Bureau - February 21, 2013

The 10 year contract provides an access to the same target audience as that of Terminal 3 and Terminal 1D at Indira Gandhi International Airport.