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Home » OOH News » Uber promotes Prabhjeet Singh as President of India and South Asia

Uber promotes Prabhjeet Singh as President of India and South Asia

By M4G Bureau - July 20, 2020

In his new role, he will be overseeing the next phase of growth in the company’s mobility business and ensuring safety for riders and drivers across India, Sri Lanka and Bangladesh

Uber promotes Prabhjeet Singh as President of the India and South Asia region with immediate effect.  Previously Singh was Director Operations and Head of Cities for Uber. In his new role, he will be overseeing the next phase of growth in the company’s  mobility business and ensuring safety for riders and drivers across India, Sri Lanka and Bangladesh. 

His expertise in  building and leading has allowed him to adapt Uber’s global business model to India, launch multiple new cities and lead several India-first innovations, including scaling up Auto and Moto categories and building a truly multi-modal platform, which have both been exported to other emerging markets.

While making the announcement Pradeep Parameswaran, Regional General Manager for Asia Pacific, said, “I’m delighted to announce that Prabh is replacing me as Uber’s new President for India and South Asia, one of our fastest growing and most strategic markets. Prabh is a passionate and innovative leader and has been instrumental in helping build Uber from the ground up and established our category leadership in the ride-sharing market. I’m confident Prabh will exceed our expectations by leading Uber India SA on to the path of profitability, further consolidate our partnership with public transport authorities, continue our growth trajectory by expanding Auto and Moto to the next batch of cities, and build iconic teams.’’

Commenting on his new appointment Singh, said, “I’m thrilled to have been given the responsibility of leading Uber in India and South Asia, and look forward to collaborating with exceptional teams and gifted colleagues across the Uber family to strengthen our services and product offerings. Uber is an integral part of the fabric of our cities and as they start moving again, we have prioritized the highest standards of safety, sustainability and service that our riders and drivers expect of us.’’

Singh, an IIT Kharagpur and IIM-A alum, joined Uber in August 2015 from McKinsey and Co., where he was an Associate Partner. He will be supported in his new role by a seasoned regional leadership team such as Priyanshu Singh, former COO, Lithium Urban Technologies, now head of Community Operation and Sanjay Gupta, former Urban Ladder and Marico executive, who’ll now have an expanded role as Marketing Director India and APAC Rides Brand Marketing.

 

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