Campaigns
Nutella marks a delicious DOOH presence
The campaign featured striking 3D anamorphic content, apart from traditional and DOOH displays
Posterscope India recently launched a campaign for Nutella, highlighting their innovative approach to out-of-home (OOH) and digital out-of-home (DOOH) advertising. The campaign featured 3D anamorphic displays, transforming everyday locations into Nutella-themed landscapes that created visually striking, 3D-like illusions when viewed from specific angles.
Overall, the campaign was executed using a mix of traditional and digital OOH formats.
-
Brand InsightsFrom reminder to revenue driver: How L&T Finance is rethinking OOH
-
Company NewsMoving Walls Group acquires OOH software provider Adarth
-
Industry NewsOOH industry hits the pitch at OACL 2026 in Mumbai
-
PeopleHaldiram’s appoints Rajiv Singh as VP – Head of Marketing & Growth for QSR business