Campaigns
GJEPC highlights industry’s stellar achievements
By M4G Bureau - August 24, 2018
The gems & jewellery industry body’s campaign portrays the industry as “A Valuable Asset to India”
‘Experience Axis’ amplifies the joy of shoppping
By Bhawana Anand - August 23, 2018
The campaign, featuring Axis Bank brand ambassador Deepika Padukone, highlights the offers attached to the bank’s credit & debit cards
‘Ghoul’ screams horror on OOH
By M4G Bureau - August 22, 2018
Netflix has run the campaign in 2 phases, drawing a lot of attention to the show
MINI takes people on an Urban Drive
By M4G Bureau - August 21, 2018
While targeting the TG at MINI Urban Drive, the company is utilising the live interaction in generating sales across major cities
Fevicryl takes art to the streets
By M4G Bureau - August 20, 2018
The bus shelter in Mumbai creative was painted by 26 adults and 7 children giving a platform to art enthusiasts to unleash their creativity
I-Day celebrations straddle OOH canvas
By Bhawana Anand - August 17, 2018
Media4growth spotted a few OOH campaigns launched to commemorate the 72nd Independence Day
Lodha Group champions water harvesting
By Bhawana Anand - August 16, 2018
The team handling the Palava project installed an innovative hoarding featuring a funnel tank with a capacity of 3,000 litres, to propagate the idea of rainwater harvesting
Star Plus bring alive the ‘Nazar’ character on OOH canvas
By Bhawana Anand - August 13, 2018
The innovative campaign was executed by Kinetic India in multiple cities, using a variety of large and short formats
IKEA leaves everyone spellbound in Hyderabad
By Bhawana Anand - August 10, 2018
The campaign was writ large on the conventional OOH formats and was augmented with innovations at transit consumer touchpoints like the airport, bqs and auto stands
Zicom engages cinema-goers with audio ad stunt
By M4G Bureau - August 09, 2018
Partnered with INOX & Carnival Cinemas to make consumers street smart with Vehicle Passenger Safety Solution
