M4G Bureau
Mumbai OOH keenly awaits release of new MCGM ad policy
By M4G Bureau - October 10, 2018
Industry sources suggest the policy is likely to be launched within the next 10 days
JCDecaux wins Unibail-Rodamco-Westfield contract for 2 largest UK shopping malls
By M4G Bureau - October 09, 2018
JCDecaux will take over the contract in November and manage internal advertising opportunities across the two malls, comprising 180 screens in a 100% digital environment
Govardhan Milk makes a health statement on JCDecaux Citylights network
By M4G Bureau - October 09, 2018
The brand has targeted the residential areas in particular while rolling out the campaign
Arrow Digital inaugurates demo/experience centre in Mumbai
By M4G Bureau - October 09, 2018
The demo room is built for multi-purpose use, where visitors can walk through and view the extensive product showcase
TVS Victor hires Vyoma Media to execute Digital Outdoor Advertising
By M4G Bureau - October 05, 2018
First phase of the campaign will be across Bihar and Kolkata promoting TVS Victor’s new model
KSRTC invites bids for advertising on different categories of buses
By M4G Bureau - October 05, 2018
Bids invited for awarding license for the display of advertisement in KRSTC fast passenger category buses, ordinary buses and KURTC Buses on the auction cum tender basis for five years separately
CMRL opens bid for 31 station semi-naming rights
By M4G Bureau - October 04, 2018
The stations would be given for Semi-Naming activities on as-is-where-is basis. Corridor I has 15 stations and Corridor II - 16 stations
BBMP issues Outdoor Advertising Policy 2018 for review
By M4G Bureau - October 03, 2018
The new policy has segregated the city into four zones permitting different formats considering public access, the environment, traffic safety and aesthetic factors of the city
Rana Barua joins Havas Group as CEO with immediate effect
By M4G Bureau - October 03, 2018
Barua will report to Vishnu Mohan, Chairman & CEO of Havas Group, India & Southeast Asia, and work closely with the existing leadership teams
FoodPanda tempts masses with food celebration
By M4G Bureau - October 03, 2018
The biggest food party is being prompted by a humongous OOH drive with strategic cluster branding in different cities
A water-purifying installation at Lodha’s Palava
By M4G Bureau - October 01, 2018
Madison Turnt put up an alum Ganpati at the Xperia Mall, Palava for a period of 5 days for darshan and during the visarjan
SF Sonic Batteries renews Bengaluru FC Tie-up
By M4G Bureau - October 01, 2018
The brand will leverage the alliance through in-stadia branding and on ground activations
FIITJEE co-branding of IIT Delhi metro station temporarily removed
By M4G Bureau - October 01, 2018
The co-branding has been temporarily removed until the size of the disclaimer related to the co-branding has been decided upon
JCDecaux unveils The Kensington, a unique, sculptural digital canvas
By M4G Bureau - September 28, 2018
Designed by Zaha Hadid Design, the landmark is set of to redefine the design language of billboards –creating a new platform for brand messaging to a global, design-conscious audience in London
Panasonic Indian ventures into Digital Display Business with SignEdge Solution
By M4G Bureau - September 27, 2018
The all new Panasonic series of Professional display monitors and 4k video wall is a fine blend of integrated display solutions, coupled with high quality viewing characteristics