Next in OOH Thought Leadership, Stephen Joseph, Group CEO of Ocean Outdoor, shares his perspective on how AI, data and creativity are converging to reshape DOOH,...
Media4Growth presents a new series ‘Lab Testing: The Way Ahead for LED Displays?’ looking at a simple question: should performance testing be mandatory for DOOH LED...
Introducing OOH Thought Leadership, a new M4G column series bringing sharp perspectives and informed viewpoints from the experts shaping the OOH industry. To open the series,...
In an interview with M4G, Abhinav Nagireddy, Founder and Managing Director, Iconic by One Vision, discusses the company’s growing DOOH network, its focus on premium mall...
As brands look for signage that grabs more attention, Signage Animator is offering hardware controllers that add movement and colour to existing signs, without needing new...
The five-year advertising opportunity covers a 30m x 3m digital display on the Sion-Panvel Highway.
UPMRC’s LKAR-11 tender offers a multi-format advertising opportunity across the Charbagh–Transport Nagar stretch, including station media and semi-naming rights.
Running until 13th September, coverage will appear at scale across Ocean’s network of large format premium screens in key UK cities.
The mandate covers end-to-end media strategy, planning, buying and activation.
Fahim Batliwala, Chairman, Managing Director and Promoter, SIMCA Advertising Limited, shares his views on going public, future plans and shaping the future of OOH.
As Princess Leonor, heir to the Spanish throne and eldest daughter of King Felipe VI and Queen Letizia, begins university,...
This Ganesh Chaturthi, Zomato brings its signature food-led wit to Mumbai’s OOH landscape, turning familiar festive conversations, local food references...
Spotted across high-traffic locations in Delhi, Gurugram, and Mumbai
Spotted by the Mumbai seafront this Ganesh Chaturthi.
The campaign is executed by WPP Media
In this piece, first published in August 2026 edition of Outdoor Asia Gautam Bhirani, Founder, Eyetalk Media Ventures writes on...
This Ganesh Chaturthi, Cars24 turned a car into more than a branded installation, bringing Bappa closer to devotees through an...
In this piece, first published in the August edition of Outdoor Asia, C D V Subbarao, CEO & Director of...
The seven-year mandate gives Orango Solutions exclusive advertising rights at the airport, opening up a new OOH opportunity for brands...
The branding will extend beyond visuals, with bilingual metro announcements naming the station across the Delhi Metro network.
Ajay Gupta, Founder Director & CEO, Firstouch, discusses the growing demand for self-service and digital signage, Firstouch’s customised, manufacturing-led approach,...
In his column for the August 2026 edition of Outdoor Asia, Abhijit Sengupta, CEO of OAP Mediatech writes on how...
The campaign is executed by Platinum Outdoor with Sakshi Advertising as production partner
In New York City, a massive billboard was turned into a canvas for oversized 3D earrings.
Vistar's expansion introduces Vistar’s full suite of cutting-edge solutions to Japan, including a digital OOH dedicated demand-side platform (DSP), supply-side...