BT Group CPO Hari Sundaresan to speak on how procurement impacts media spend at FEPE Congress

In OOH News By M4G Bureau - May 19, 2018

Globally, advertisers are trying to rein in marketing expenditure in a low interest rate, cost-conscious and return on investment environment

Global managers to address FEPE International Sorrento Congress

In OOH News By M4G Bureau - May 04, 2018

FEPE Congresses look at the big issues impacting the global OOH industry and also offer delegates valuable insights into the business of navigating such a rapidly-changing world, says FEPE Executive director Bob Wootton

oOh!media wins global ad rights to Qantas inflight entertainment

In Digital OOH By M4G Bureau - March 21, 2018

oOh!’s offering will extend beyond advertising in Qantas Domestic terminals, clubs and business lounges to include International and Domestic Inflight Entertainment consisting of video on demand on seatbacks, Qantas Entertainment App, onboard free Wi-Fi as well as inflight news bulletins

Brendon Cook, CEO, oOh!media to address OAC 2018 in Mumbai

In OOH News By M4G Bureau - February 26, 2018

Brendon Cook will speak on theme of ‘How dynamic media will drive OOH growth in a digital world’ at the Outdoor Advertising Convention (OAC) that will be organised in Mumbai during July 27-28, 2018

Transactional data powers Mondelez’s new campaign in Australia

In Digital OOH By M4G Bureau - September 08, 2017

oOh!media launched a campaign for Cadbury Favourites using an optimised planning solution to harness real transactional data

Australia’s oOh!media delivers double digit revenue powered by digital assets

In Digital OOH By M4G Bureau - August 24, 2017

For the first time, more than half of group revenue is derived from digital assets. During HY17, oOh! introduced a further 40 large format, premium-located digital screens across all products, taking the total of such screens to 230, and more than 1,800 retail small format screens

Travellers enjoy Samsonite's VR game at Sydney airport

In Digital OOH By Rajiv Raghunath - April 21, 2017

Samsonite's VR game immerses travellers into three Paris locations with Oculus Rift VR headsets and was designed by oOh!media's experiential agency oOh! Edge as part of an activation created collaboratively with Posterscope and Dentsu Mitchell.

Australia's oOh!media, CommBank collaborate to use real client data for campaign

In Digital OOH By Rajiv Raghunath - March 28, 2017

Answers to a series of questions about real challenges facing Australians are being collected via CommBank ATMs and online as part of the bank's'CAN' brand campaign. They are appearing on over 1,100 of oOh!'s digital screens in CBD office towers, cafés, airports, retail centres and on large format roadside billboards.

Brendon Cook is new FEPE International Vice President

In OOH News By VJ Media Bureau - April 24, 2015

Cook has enjoyed 36 years in the OOH industry in Australia and as CEO of oOh! Media he has overseen a period of aggressive growth for the company