‘Now is the best time to include OOH as part of the media mix’

In OOH News By - February 21, 2022

With signs of enhanced consumer confidence, higher marketing spends and improved mobility, it is indeed a good time to leverage OOH as an advertising medium for enhanced brand presence across markets, writes Divya Jyoti, Business Head – North, The Brand Sigma.

Ministry of Electronics and Information Technology’s Republic Day Tableau 2021 conceptualised & designed by ITW Playworx

In OOH News By M4G Bureau - January 27, 2021

The 3D tableau is based on the theme of Digital India & AatmaNirbhar Bharat

Indian Railways installs first ‘Automated Ticket Checking & Managing Access’ machine under NFR scheme

In OOH News By M4G Bureau - June 18, 2020

The ATMA machine has been introduced at Nagpur station under the NINFRIS policy offering direct engagement with passengers

Laqshya launches sequel report on Green and Orange districts opportunities

In Research By M4G Bureau - May 28, 2020

In this report, the agency has examined the organized industries functional in the orange and green districts across the country

Madison World helps Tata Salt bring alive Mahatma Gandhi’s principles of a clean India

In Digital OOH By M4G Bureau - October 10, 2019

#BapuReminder urges people to walk on Bapu’s path on his 150th birth anniversary

BharatMatrimony’s new proposition - ‘Find your equal’

In OOH News By M4G Bureau - December 18, 2018

The brand has planned a 360 degree campaign featuring MS Dhoni and includes OOH as part of the mix

St+art India Foundation, Asian Paints give Mumbai’s Churchgate a makeover

In OOH News By M4G Bureau - October 25, 2017

St+art Mumbai, India's International Street Art Festival, brings legendary Brazilian street artist Eduardo Kobra to Churchgate station to paint a mural of Mahatma Gandhi