Wednesday, January 17, 2018

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DIGITAL OOH

SDMC to float tender for LED screens in market areas soon

The corporation plans to have the DOOH units up in marquee locations like Lajpat Nagar, South Ex, Greater Kailash. Parks and open grounds in these areas may also be opened up for LED screen installation

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Vodafone paints the town red during Uttarayan

Two Vodafone branded vans traversed the length and breadth of Ahmedabad and Surat with giant ‘manjha charkhas’ mounted on them. Vodafone customers were sent periodic SMS updates on the location of the van, where they could ‘Recharge their Manjha’ firkis while demonstrating their kite flying skills

DIGITAL OOH

TV-size digital billboards straddle San Francisco streets

Clear Channel Outdoor is installing a network of 55-inch high-definition LCD screens that will enable advertisers to get in front of consumers even when they’re away from TVs, computers and mobile phones.

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Anup Mittle

Partner, Mittle Sons Media Associates

Aarti Iyer

Marketing Head, Unibic Cookies

MAGAZINE

OUTDOOR ASIA

January 2018

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