The DOOH film was shown on large format screens in busy retail locations in eight cities including Amsterdam, Stockholm, Copenhagen, Edinburgh, Helsinki, London, Oslo and Rotterdam.
The sites include large-format digital panels in Scotland let long term to Ocean Outdoor and a further portfolio let to Clear Channel Outdoor.
This year there are two award categories - one for brands and a second for charities.
Climate tech start-ups Doconomy and Kayrros have launched ‘The 2030 Forecast’, a first of its kind climate literacy initiative that uses outdoor digital displays to show...
Digital art experience with Immersive KIND celebrates 50 Years of Pride
Director of Ocean Labs Catherine Morgan says: “By bringing SW19 to W12, visitors to Westfield London will be able to soak up the atmosphere and action...
DOOH screens across the UK will form a chain of virtual beacons at 9.45pm on June 2 as part of the celebrations for the Platinum Jubilee...
The screens were purposefully placed at both Westfield retail and leisure centres in London, providing passers-by with a sensory experience to help them escape the city...
Atoll Bidco, a unit of private investment company Atairos, which already owns 37.9% of UK's Ocean Outdoor, is now buying out the remaining shares in the...
Danielle has 22 years of sales experience within the UK's media and advertising industry; most recently she was Head of Agency Sales and Head of Landlord...
The campaign highlights Hocco’s Modak Ice Cream as a limited-edition flavor crafted to resonate with the cultural and emotional significance...
The store which is set to launch on 29th August at Orion Mall is Uniqlo’s 17th in the country and...
The campaign is located at Noida Sector 52 Metro station
The campaign is conceptualised by Bare Bones Collective
The campaign is executed by Platinum Outdoor
A first-of-its-kind initiative offering relaxation zone to devotees during Ganesh Chaturthi celebrations
Noomi Mehta, an OOH veteran and Chairman of the Board at Selvel One Group, shares his thoughts in his words...
Signify has installed 400 Ecolink fans at Mumbai’s iconic Lalbaugcha Raja pandal. Signify also illuminated the Bandra-Worli Sea Link with...
Weighing an extraordinary 800 kg, the modak has been officially recognised by the World Record Book of India as the...
The campaign is executed by Posterscope India
Sharing details of the initiative on LinkedIn, Shwetal Basu, Sr. Vice President – Brand and Marketing at Polycab India, highlighted...
Through voice-enabled technology, the mushak playfully dispensed either a Pulse Candy or Golmol as a symbolic blessing.
Drawing from global examples, Dino Burbidge explained the principles behind OOH that truly works.
The contract is for 67 metro stations with Rs. 700 Cr revenue potential
The store is the company's largest to date and features a significant retail space dedicated to major brands, including Adidas.