Along with the traditional techniques of surveys and forms, RadioLocus measures visitor density, visitor routes, visitor engagement across media points
On the day of Diwali, passengers waiting to collect their bags at the conveyor belt also received gifts from the advertising brand
Most of the auto brand campaigns highlight festive offers to customers, while some beckon buyers to take advantage of GST exemption on particular class of vehicles
The real estate brand smartly targets Mumbaikars with city-wide extensive OOH campaign
MOMS Outdoor Media Services planned and executed the innovative campaign in Mumbai and Bengaluru
The spike in passenger traffic growth at Indian airports augurs well for the Indian airport media advertising industry
Bright Outdoor Media designed and executed the campaign including impactful cluster branding at key locations.
The campaign was executed in Mumbai and Bengaluru, using mainly large formats
The OOH campaign was meant to intrigue the audiences into gazing at the advertisement more than once
A gamut of brands from different categories saw great value in building their presence at the large congregation points
The campaign is executed by Ideacafe.agency
The campaign is conceptualised by SW Network
The campaign is executed by Say It Loud Media
The mobile unit, designed as a transparent showcase, offers a walk-in experience where visitors can explore products firsthand.
The brand witnessed an engagement of over 1.2 million fans with its experiential marketing brand activation
Karen has previously held board positions at 20 fast-growth businesses, mostly in the international technology sector, and across the investor...
In his keynote at the third edition of South India Talks OOH, C.K. Kumaravel, Co-founder and CMD of Naturals Salon...
The theme of the conference is ‘Beyond Billboards: Re-imagining OOH’
In his session, Mayank will explore how well-designed media structures can enhance brand perception, integrate with urban infrastructure, and support...
Set against the theme ‘Beyond Billboards: Re-imagining OOH’, South India Talks OOH will address how the medium can evolve in...
The panel will unpack why South India, which contributes 31% to India’s GDP and has consistently posted higher growth than...
The Green Line, forming a vital North-South link in Bengaluru’s metro network, covers 33.46 km and includes 32 stations, connecting...
The panel that Shalini will participate in will address a key paradox: despite South India recording the highest GDP growth...
This experience is executed in collaboration with Platinum Outdoor
In her session, Garima will explore how OOH media, when thoughtfully integrated, can enrich the experience of public spaces rather...
