A knowledge seminar on OOH titled Adapting to be accountable at the Goafest 2024 in Mumbai featured a panel discussion involving Darshana Shah, Head of Marketing & Customer Experience at Aditya Birla Capital; Pawan Bansal, COO...
The campaign was conceptualised by Advertising Bureau & Consultants and executed by Jagran Engage
Red Bull makes a creative move to announce BC One, the biggest dance battle on OOH
The first phase of the campaign will be centred on the message ‘Main bhi chowkidar’
Pawan Bansal, COO, Jagran Engage, listed out the factors for ensuring best ROI from transit media in his address at the 1st Transit Media Talks Conference...
Jagran Engage, Explomedia, Media 24x7, and Ayan Media have also won the rights at select DMRC stations
The OOH firm already holds the rights for Phase 1 of the city’s Metro network
The energy drink brand reaches out to the working population through an innovative campaign executed by Jagran Engage
OOH firms holding long-tenured media rights on different Metro networks are ensuring that the media offerings are of the highest quality; Promoflex Display System is leveraging...
OOH leaders observed at the Karnataka Talks OOH conference held in Bengaluru that consolidation of OOH business will usher in improved across-the-board industry compliance, increase media...
Chandan Mendiratta, Chief Brand Officer at Zepto, and Adhish Zaveri, Vice President of Marketing at Shaadi.com, share the behind-the-scenes story...
This campaign is executed in partnership with Times OOH
This campaign is executed by Walk The Talk
This campaign is executed by Khushi Advertising
This campaign was executed by GroupM OOH Solutions
With extensive experience spanning over 25 years, Imtiyaz is known for a focus on innovative and impactful OOH campaigns
Aman Nanda, Chief Strategy Officer at Times OOH, highlights the transformative role of transit media and digital out-of-home (DOOH) in...
The French shipping company has partnered with DENEVA to enhance onboard services, streamline internal processes, and provide a personalized, engaging...
Drops in the Ocean initiative offers charities access to premium digital advertising to amplify campaigns tackling climate and sustainability challenges.
Apurva Sircar shared this news via his LinkedIn
New solution unifies DOOH and video advertising environments, helping brands expand reach and diversify screen inventory
Blending luxury and technology, Kumari Jewels' pink Defender redefines transit advertising with high-end delivery and direct customer engagement.
This collaboration aims to leverage cutting-edge media planning and execution to enhance Narayana Health's outreach, fostering trust, accessibility, and impactful...
Exploring how political dynamics shape the OOH industry and strategies to navigate them, as shared by industry veteran Noomi Mehta.
Khushi Advertising partnered with Nexus Mall for this launch
