Advertising clients will be able to track consumer feedback real-time against business KPIs
The data collected from multiple sources like Mobile, RFID, POS, IoT driven devices is being integrated into the proprietary automated dashboard that provides granular insights at...
DOOH major’s “Support your Local Community” initiative launched in May was a big success in helping over 80 Dubai and Abu Dhabi based SMEs
The agency displayed messages on DOOH media spread across 30 locations in the city of Coimbatore
LSAA series sets a new standard for LED signage solutions in the commercial display market offering superb picture quality, enhanced ease of installation and unbeatable value
The campaign, supported by Times OOH in India, has been display at Terminal 2, Mumbai international airport to spread love and unity messages
The DOOH solution provider launches NE series to make the initial digital media investment reasonable for investors in post COVID era
As cinemas reopen and respond to life post-COVID-19, the touchless technology will allow brands to continue to engage with consumers in a safe and responsible way
The company has a vision to earn a significant market share in the DOOH market by 2022
WooHoo Screens invests in additional assets post lockdown to expand its DOOH network
An immersive spiritual journey with devotees offering Lord Jagannath’s favourite Prashads, made virtually with Aashirvaad Shudh Chakki Atta & culminating...
The campaign, strategically placed on billboards and bus shelters across the metropolis, leverages striking imagery and poignant text to champion...
The "smudged" effect on the initial text immediately draws attention, creating a visual metaphor for the very problem the Maybelline...
The company's strategy focused on providing practical support and amenities for the millions of devotees participating in the annual festival.
With quirky cab makeovers across key cities, everyday rides turn into a celebration of flavor, fandom, and full-on fun
Taking place on July 18-19, 2025, at The Westin Mumbai Powai Lake, OAC will intensely examine the future of the...
Dipankar's 30-year career in the OOH sector includes significant stints at leading agencies such as Portland, Zenith Optimedia, RK Swamy...
Taking place on July 18-19, 2025, at The Westin Mumbai Powai Lake, OAC will intensely examine the future of the...
s part of a high-impact promotional campaign for the highly anticipated new Superman movie, set to release on July 11th,...
Alok, who will join the panel discussion on the theme, ‘The missing ‘A’ word in your pitch: Time to introspect?’...
Women in WOO will set up an exclusive Mentoring program to support and grow Senior Female Leaders within OOH.
Taking place on July 18-19, 2025, at The Westin Mumbai Powai Lake, OAC will intensely examine the future of the...
Gaurav brings with him a rich cross-category experience spanning OEM (Handset, Consumer Durables), FMCG, QSR, Telecom, and Media Services. He...
The 2025 WOO Expenditure survey captures expenditure globally for OOH across 2024 and give estimates of OOH expenditure for 2025....
Backed by his 35-years’ experience in Out-of-Home (OOH) advertising media, Abhijit will share his insights at the panel discussion on...
