Buyers are likely to bank more on India-make DOOH solutions in the face of disruptions in global supply chains
This venture will enable Digital out of home advertisers to device omnichannel strategies, leveraging data
Using the computer vision module, TOMI created an innovative way to advise people to be safe, promoting social distancing and self-isolation at home
Initiated by Outsmart, the campaign runs on media space donated by blowUP media, Clear Channel, JCDecaux, Mass Media, Maxx Media, Ocean Outdoor and UKBillboards
A programmatic campaign was launched for 9 minutes as per the Prime Minister’s appeal in Pune
A beverage leader displays a social message in Times Square , New York
No key reason cited for the move
Khushi Advertising planned for a loud cheering at airports through digital media
Joining the cause , a Surat based media owner urges to avoid physical touch to flatten the curve of this pandemic
300 digital screens located at railway networks are being used to make masses aware about Coronavirus
The campaign is executed by Laqshya Media Group
The campaign is executed by The Brand Sigma
The campaign is executed by Greenline Glo, the Out-of-Home division of Lodestar Universal McCann.
The campaign is executed by SVA Media & Consultancy
The campaign's key message, "Built for Worry-Free Business," directly targets the professional audience by promising reliability and peace of mind.
Mike Cooper, CEO of DOmedia, offers his perspective on how technology is rewriting the rules of out-of-home advertising.
The campaign is executed by OAP Mediatech
The campaign effectively ties the brand's core message, privacy and connection.
Programmatic Guaranteed allows advertisers to lock in delivery and pricing on select inventory, while giving media owners better visibility into...
The text on the billboard is integrated with a large, three-dimensional skewer that extends past the billboard's frame, featuring kebab...
The report is based on insights from both WARC and external research, providing an overview of the marketplace and deep...
Through the Graphics Experience Centre, Redington will bring together the latest innovations in HP Latex print technology, enabling its customers...
The company has installed 25 LED digital screens across key urban centers to expand its media offerings in the state.
The campaign is executed by MOMS Outdoor
The campaign directly tackles the common anxieties users have about their digital privacy, positioning WhatsApp as a trusted, secure platform.