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Pulsar NS400Z vrooms in Delhi with spectacular building wrap display

Bajaj Auto engages MOMS for the ‘Definitely Daring’ campaign

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Bajaj Auto’s flagship brand Pulsar has recently launched the largest Pulsar ever – the NS400Z – marking an evolution in the brand’s identity to ‘Definitely Daring’. To enhance its impact and reach, Bajaj Auto partnered with OOH specialist MOMS for a high impact OOH execution in its marketing mix: a 15,000 sq. ft. building wrap in Delhi. 

As the tagline of the Pulsar NS400z suggests, “Dare the Ride, Feel the Beast”. The wrap featured dynamic graphics that emphasise the Pulsar NS400z’s powerful performance and sleek design. Central to the design is a striking image of the Pulsar NS400z.

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