Campaigns
Amazon Pay’s features get OOH shout-out
The OOH duties of the campaign were handled by Rapport India and they highlight the new Amazon Pay features like ‘Send Money’
Amazon Pay’s latest ‘Send Money’ campaign is all about making a splash of the new features that the e-comm giant has added to its digital money platform.
The OOH duties of the campaign were handled by Rapport India. Highlighted across billboards, malls and airports among other prime locations, the Amazon Pay campaign message is hard to miss. The brand has placed its creatives across Mumbai, Bangalore and Delhi. In Mumbai, Amazon has purchased a cluster of sites for louder presence.
The minimalistic creative with precise communication seems to work well in serving the campaign objective. Also, locations such as the airport, metro stations, and arterial roads, lend the campaign an exclusive presence at the respective locations.
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Talks OOH
Deepa Gupta, Vice President – West & South, MOMS Outdoor, to speak at South India Talks OOH 2025
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Creative Concepts
Tanishq unveils ‘Kundan Stories’ with India’s tallest holo-projection
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Creative Concepts
Nexus Malls introduces India’s first parking lot naming rights with Mia by Tanishq
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Campaigns
Zepto’s OOH campaign to amplify SuperSaver proposition across 62 towns