Campaigns
A sneak peek of ‘Mirzapur’ on OOH
Amazon Prime Video creates an OOH buzz across 10 major cities to promote the new web series
Amazon Prime Video has added a dash of excitement to the OOH space with its new campaign for the ‘Mirzapur’ series. The OTT channel, which has always relied on the OOH channel, created a splash to launch this Indian crime thriller web series. Handled by Rapport agency, the campaign showcased some action-packed stills from the show and was supported by cluster branding, sole-site presence, etc.
The campaign was deployed at major avenues such as arterial routes, malls, airports, road junctions, metro networks, airports, etc., and had a presence across Delhi, Mumbai, Hyderabad, Bengaluru, Pune, Ahmedabad, Kolkata, Jaipur, Chandigarh and Lucknow.
-
Campaigns
Amazon Prime Video rolls OOH campaign in Mumbai for Do You Wanna Partner
-
Tenders
Sri Garima Publicity secures rights for 16 LED screens at DRM Office, Hazratganj
-
Industry News
AI surveillance vehicle rolled out to monitor ads in Varanasi
-
Creative Concepts
Swiggy sets rats running to highlight on-time delivery promise