Campaigns
A sneak peek of ‘Mirzapur’ on OOH
Amazon Prime Video creates an OOH buzz across 10 major cities to promote the new web series
Amazon Prime Video has added a dash of excitement to the OOH space with its new campaign for the ‘Mirzapur’ series. The OTT channel, which has always relied on the OOH channel, created a splash to launch this Indian crime thriller web series. Handled by Rapport agency, the campaign showcased some action-packed stills from the show and was supported by cluster branding, sole-site presence, etc.
The campaign was deployed at major avenues such as arterial routes, malls, airports, road junctions, metro networks, airports, etc., and had a presence across Delhi, Mumbai, Hyderabad, Bengaluru, Pune, Ahmedabad, Kolkata, Jaipur, Chandigarh and Lucknow.
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Creative Concepts
Signify marks Ganesh Chaturthi with 400 fans and Sea Link illumination
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Creative Concepts
Fortune Foods sets record with 800-kg Modak at Girgaon Cha Raja
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Contracts & Investments
HDFC ERGO acquires naming rights to Airport Road Metro Station
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Insights
Building a landmark OOH: Ambition meets bureaucracy