Grey Spain's secret message for kids

In Campaigns By Bhawana Anand - May 20, 2013

The advertising agency uses Lenticular Printing to create an innovative secret campaign for Anar Foundation, by sending out a message on the issue of child abuse for children only.

Ad spends to grow only by 7.4% in 2013: Pitch

In OOH News By VJ Media Bureau - February 11, 2013

OOH is expected to grow at a moderate rate of 4.3 per cent.

'The only guideline is that there are no guidelines!'

In Viewpoints By M4G Bureau - January 17, 2013

OOH advertising is morphing into newer avatar as newer possibilities are being discovered by creative honchos. For Raj Deepak Das, Executive Creative Director, BBDO India, however, it is the message and the emotion which make an OOH copy strong, strong enough to capture the eyes and hearts of the audience.