Results For "media-planning"
60 News Found
Wavemaker bags media mandate for cure.fit
In OOH News By M4G Bureau - January 31, 2019
Wavemaker to handle the brand’s media planning and buying
Madison Media appoints Girish Upadhyay as COO, Madison Media Infinity
In OOH News By M4G Bureau - August 02, 2018
Girish will handle Viacom 18, Asian Paints and other key clients for the agency; he was earlier with Tata Motors as Head of Marketing Services responsible for Media Planning and Buying, Digital and Market Research
Raghav Subramanian, Habeeb Nizamudin to speak on media planning & OOH at OAC 2018
In OOH News By M4G Bureau - July 02, 2018
Raghav Subramanian is COO (Partnerships), IPG Mediabrands – India; Habeeb Nizamudin is CMO, IPG Mediabrands – India
Bisleri Fonzo fizzes up with #MMMbhiAAHbhi
In Campaigns By Ria Banerjee - May 25, 2018
Executed by media planning and buying agency, Wavemaker, and with the creative handled by FCB Ulka, the month-long integrated marketing campaign is aimed at appealing to the youth with a healthy and refreshing choice for sultry summer
Carrier AC assures chilled summer this year
In Campaigns By M4G Bureau - May 21, 2018
Handled by Platinum agency, the campaign stands out with its catchy innovation and tactical media planning
Pepe Jeans zips ahead with ‘Made to Create’ proposition
In Gallery By M4G Bureau - April 12, 2018
The brand opted for branding on DMRC Line 2 running from Samayapuri Badli to Huda City Centre; eg. communications holds the media rights on this line, whereas the buying and media planning for the campaign was done by MOMS Outdoor Media Solutions
Pepe Jeans zips ahead with ‘Made to Create’ proposition
In Campaigns By M4G Bureau - April 12, 2018
The brand opted for branding on DMRC Line 2 running from Samayapuri Badli to Huda City Centre; eg. communications holds the media rights on this line, whereas the buying and media planning for the campaign was done by MOMS Outdoor Media Solutions
eBay gets tactical with weather-driven campaign
In Digital OOH By M4G Bureau - March 27, 2018
The campaign was created by 72andSunny, produced by Grand Visual, with media planning and buying by Mediacom. The DOOH activity supports a broader campaign created by 72andsunny, which runs across digital, social, radio, VOD and TV and encourages shoppers to break away from "beige"
Khushi Advertising gets Prashant Joshi on board as Media Planning Specialist
In OOH News By M4G Bureau - January 17, 2018
Prashant has been part of outdoor industry from 22 years where he gained expertise in Media Planning & Buying, Vendor Management & Negotiations, Client Servicing and Business Development
Star Plus promotes TED Talks India with a ‘Nayi Soch’ on carbon emissions
In Gallery By M4G Bureau - December 11, 2017
The innovations entailed use of “Kaalink” -- ink produced with carbon emissions from vehicles – to paint portraits of Bollywood star Shah Rukh Khan who is the host of the TV show; Kinetic India executed the media planning & buying for this campaign