Where’s OOH headed in ‘God’s Own Country’?

In OOH News By Ria Banerjee - May 31, 2021

Kerala was among the first to be hit by the pandemic last year. As the state battles the second wave along with the rest of the country, the OOH operators there are fighting their own battle to survive and move past the crisis. Support from government, combined with a cautiously strategic approach by media owners, growth of DOOH, and a mutually supportive role played by all stakeholders, can help fuel the state’s OOH industry.

Chitra Painters Group wins exclusive media rights outside the railway station premises

In OOH News By Ria Banerjee - April 23, 2019

Cochin-based OOH firm wins advertisement media rights from Nagercoil to Thrissur for a period of 5 years