Will Rail Ministry's digitalisation drive open up more digital media opportunities?

In OOH News By VJ Media Bureau - November 25, 2016

We have developed several elements of change in the way the Railways functions to keep up with the evolving technology, said Rail Minister Suresh Prabhu at a recent conference

"We are looking at a minimum of 10-15% share of total OOH revenue pie"

In Viewpoints By M4G Bureau - November 23, 2016

With over 8 billion passenger movement every year, Indian Railways covers the same size of TG in 3 days flat what a metro airport can connect with in a year. Ranjan Thakur, Executive Director, Non-fare Revenue, Ministry of Railways, speaks on new railway media initiatives.

Swiss OOH firm setting up escalator e-panels in Zurich railway station

In Digital OOH By VJ Media Bureau - November 09, 2016

Switzerland's leading OOH company APG|SGA is installing a total of 64 Escalator ePanels (32” screens) on five busy escalators at the heart of Zurich's main station

Media On Track powers ahead with exclusive branding rights on 4 key trains

In OOH News By Satarupa Chakraborty - November 04, 2016

The contract offers the OOH firm the rights on train wrap advertising, in-train branding and development of other advertising inventory on New Delhi Mumbai Central Rajdhani Express, August Kranti Express running between Nizamuddin and Mumbai Central, Mumbai Central Ahmedabad Shatabdi Express and Mumbai Central to Ahmedabad Double Decker AC train.

SC Rail invites bids for ad displays on 10 rakes

In OOH News By VJ Media Bureau - October 28, 2016

The Guntakal Division of South Central Railway has invited for display of commercial advertisements on 10 rakes of passenger trains for 3 years

NR invites bids for toilet complexes on BOT basis in lieu of commercial rights

In OOH News By VJ Media Bureau - October 18, 2016

The high quality toilets shall be constructed by firms at their own costs and shall be operated and maintained by them on Pay and Use basis, with provision for value added services and rights for commercial advertisement through glow signboards, etc.

Indian Railways to usher in Rail Display Network (RDN)

In OOH News By Satarupa Chakraborty - October 13, 2016

Indian Railways is starting a Rail Display Network (RDN) in association with RailTel. The RDN will facilitate robust railway information communications, as well as offer compelling advertising opportunities.

Salem Division, Southern Railway invites bid for ad display at 6 stations

In OOH News By VJ Media Bureau - October 04, 2016

The six stations are: Coimbatore, Tiruppur, Erode, Karur, Salem Town and Salem

"Our plans may sound too ambitious, but we are fast paced towards meeting them”

In OOH News By VJ Media Bureau - June 18, 2016

Shunning the ambiguity of bureaucratic plans, RP Thakur, Executive Director, Non Fare Revenue, Ministry of Railways, took us through the most advanced plans on infrastructures and technologies.

R P Thakur, ED, Railways & Bharat Rajamani, EY to speak on railway media at OAC 2016

In OOH News By VJ Media Bureau - June 03, 2016

R P Thakur, Executive Director, Non Fare Revenue, Ministry of Railways, Government of India, and Bharat Rajamani, Director & Solution Leader - Marketing and Advertising Risk Services (MARS), EY, will speak about innovative ways to leverage railway media opportunities