Archive
February 13, 2017
Is consolidation of business necessary for accelerated OOH growth?
Yes
86%
No
14%
Can't Say
0%
February 06, 2017
Will ad spends pick up in the wake of Budget 2017 provisions?
Yes
81%
No
13%
Can't Say
6%
January 31, 2017
Are plain vanilla campaigns diminishing OOH's ability to attract more brands into its fold?
Yes
90%
No
10%
Can't Say
0%
January 23, 2017
Are regulations governing DOOH media in India outdated?
Yes
93%
No
0%
Can't Say
7%
January 16, 2017
Are Indian OOH firms doing enough to attract & retain young professionals?
Yes
36%
No
57%
Can't Say
7%
January 09, 2017
Are brand activations and onground activities integral to OOH advertising today?
Yes
85%
No
8%
Can't Say
8%
January 02, 2017
Will the after-effects of demonetisation on OOH last beyond March 2017?
Yes
44%
No
48%
Can't Say
8%
December 16, 2016
Should media owning firms stay away from agency business?
Yes
59%
No
29%
Can't Say
12%
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