Varied brands adorn metro wraps
By Satarupa Chakraborty - October 24, 2016
Varied brands like Pepe Jeans, Spawake and Star Plus roll out their campaigns on line 2, 3 and 4 of DMRC.
As various brands resort to various formats of Delhi Metro Rail Corporation (DMRC), brands like Pepe Jeans, Spawake and Star Plus primetime shows roll out their respective campaigns through metro wraps. Done through Times OOH, Pepe Jeans campaign started earlier this month and still running on Line 2 of DMRC covering the stretch between Samaypur Badli to Huda City Center. Starting around that time only cosmetic brand Spawake’s campaign is rolled out on train wrap as well as inside of the trains on line 3 and 4 covering the stretch between Dwarka to Noida City Center and Vaishali respectively. The campaign is done via Allied Media. Mudra also executed a campaign of a Star Plus primetime show Chandra Nandini on the same line on train wraps.
All the sites are properties of EG Communications and campaigns are still running.