Signpost India wins sole ad rights at 30 stations on Mumbai Metro Rail network
By M4G Bureau - December 16, 2021
MMRDA awards JCDecaux India ad rights on 44 Mumbai Metro trains
In a major development with respect to advertising rights on the Mumbai Metro Rail network, Mumbai Metropolitan Region Development Authority (MMRDA) has awarded Signpost India advertising rights at 17 stations on Line 2A, and 13 stations on Line 7.
JCDecaux India has won the ad rights on 44 trains on the Mumbai Metro Rail network.
The rights have been awarded via competitive bids that had the participation of major OOH media owning firms.