Saturday, September 25, 2021

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Results For "JCDecaux"

139 News Found

JCDecaux wins Sydney Trains OOH rights for 10 years
JCDecaux wins Sydney Trains OOH rights for 10 years

In OOH News By Rajiv Raghunath - September 22, 2021

The new contract will see JCDecaux invest in the upgrade of the 1,500 strong displays across the Sydney Trains OOH network NSW wide, covering all steps of the passenger journey, from rail concourse to platform.

Global OOH to grow at 6.5% in 2021 to $55.03bn, powered by surging DOOH: PQ Media research
Global OOH to grow at 6.5% in 2021 to $55.03bn, powered by surging DOOH: PQ Media research

In OOH News By Rajiv Raghunath - September 09, 2021

Global OOH ad revenues are expected to grow 9.0% in 2021 and consumer time spent with OOH media is projected to rise 1.6% this year, fuelled by a 6.3% surge in average weekly consumer exposure to DOOH media.

‘Vivo’ makes an animated presence at Miami International Airport
‘Vivo’ makes an animated presence at Miami International Airport

In OOH News By M4G Bureau - September 07, 2021

JCDecaux rolls out the Netflix campaign using a mix of digital and static media assets.

‘Measurement & rate card are two engines for industry growth’
‘Measurement & rate card are two engines for industry growth’

In Viewpoints By N Jayalakshmi - August 23, 2021

Well-regulated pricing with a rate card system is one of the factors can drive advertiser trust in a medium. But in the OOH space, rate card is still a challenge. Pramod Bhandula, Chairman, JCDecaux India & Vice Chairman, IOAA shares his views on why a rate card system is important for the OOH industry and how it can be made a reality.

VIOOH powers Hong Kong DOOH street furniture
VIOOH powers Hong Kong DOOH street furniture

In OOH News By M4G Bureau - July 23, 2021

VIOOH now covers a quarter of DOOH market in Hong Kong across street furniture

IOAA Board elects Noomi Mehta as Chairman, Pramod Bhandula as Vice Chairman
IOAA Board elects Noomi Mehta as Chairman, Pramod Bhandula as Vice Chairman

In OOH News By Rajiv Raghunath - July 09, 2021

In the AGM, the Board also elected C D V Subba Rao as Secretary, and Roxanne Ichhaporia as Treasurer

Kinetic France inks pact with Hivestack for programmatic DOOH
Kinetic France inks pact with Hivestack for programmatic DOOH

In Digital OOH By M4G Bureau - June 04, 2021

Kinetic France will integrate Hivestack's demand side platform (DSP) bringing automation and performance measurement to brand campaigns in DOOH for the first time in France.

VIOOH powers JCDecaux DOOH programmatic offering in France
VIOOH powers JCDecaux DOOH programmatic offering in France

In Digital OOH By M4G Bureau - June 02, 2021

In France, JCDecaux manages over 2,500 screens in all the environments where it is present: Urban digital (cities, digital window displays in local stores, premium retail) and airport digital (17 airports digitised, out of 26 airports operated in France, including Paris Charles de Gaulle and Orly)

OAAA releases OpenDirect 1.5.1 update to spec for buying & selling premium OOH via standardised automated workflow
OAAA releases OpenDirect 1.5.1 update to spec for buying & selling premium OOH via standardised automated workflow

In OOH News By M4G Bureau - May 27, 2021

OpenDirect 1.5.1 will open the doorway to controlled access and improved tracking of inventory across systems.

JCDecaux SA Supervisory Board appoints Jean-Francois Decaux as Chairman of the Executive Board; Jean-Charles Decaux as CEO
JCDecaux SA Supervisory Board appoints Jean-Francois Decaux as Chairman of the Executive Board; Jean-Charles Decaux as CEO

In OOH News By M4G Bureau - May 21, 2021

The appointments were approved by the Supervisory Board at the company’s AGM held on May 20.

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