By: M4G Bureau
Last updated : December 05, 2017 6:53 pm
As a leader in OOH technology and monitoring, Vyoma has much to contribute to our collective efforts to grow the DOOH sector, says Barry Frey, President & CEO of DPAA
“Vyoma Media has created a vibrant network of screens that reaches a captive audience with an average dwell time of 15 minutes – a great recipe for success in the digital out-of-home space,” said Barry Frey, President & CEO of DPAA. “As a leader in OOH technology and monitoring, Vyoma has much to contribute to our collective efforts to grow the DOOH sector.”
Shoumitro Goswami, Chief Operating Officer, Vyoma Media, said, “Barry and his team at DPAA are doing a great job in leading the charge to increase revenue for our industry, and we are excited about becoming a part of this effort. Vyoma has been at the forefront of adopting new technologies to increase consumer connect while ensuring both measurability and engagement.”
With this announcement, Vyoma hopes to build awareness of the dynamic digital signage market in India and elevate the impact of the medium through real time adoption of technological advances.