By: M4G Bureau
Last updated : May 08, 2023 5:16 pm
With over 25 years of experience, Archana is an experienced media strategist, integrated communications expert and a digital specialist.
Archana Aggarwal, Vice President - Media, Airtel has agreed to join the distinguished Jury of the Outdoor Advertising Awards (OAA) 2023 contest. Archana has been a Jury member of several previous editions of OAA contests.
With 25 years of professional experience behind her, Archana is an experienced media strategist, integrated communications expert and a digital specialist. Prior to working with Airtel, she was the Country Media Manager at P&G and has done stints with leading agencies including Group M & McCann-Erickson, across key clients like HUL, Kellogg’s, Bajaj Auto, Coca-Cola and many more. She has helped launch brands like Airtel 4G, Olay & Pampers, to name a few, in India. Her work for Gillette & Whisper won international accolades at Cannes & Festival of Media.
Archana is also the head of the Media Forum at the Indian Society of Advertisers (ISA) – a group of more than 100 advertisers in India – where she represents the advertiser’s perspective in the right forums while working closely with several advertising bodies such as World Federation of Advertisers, BARC, and AAAI among others.
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