Ad Policies & Regulations
Delhi Division of Northern Railway addresses media owners’ concerns
The division is initiating discussions with the local urban bodies to sort out jurisdictional matters

The media owners raised concerns over erecting sites in parking and other circulating areas of railway stations which could be visible from roads and might come under the public view clause mentioned in the latest Outdoor Advertising Policy of Delhi. The Railways is taking up this matter with concerned urban local bodies.
The DRM office also spoke about the common mistakes committed by the media owners while filing the tender documents, such as PAN card details, official documents and submissions. The official emphasised that the absence of any single document can lead cancelation of a potential bid.
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OOH Industry
Data-driven media buying: Lessons from Jun Sakurai on Japan’s OOH evolution
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OOH Industry
Nippon India Mutual Fund acquires station branding rights for Acharya Atre Station on Mumbai Metro Line 3.
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DOOH
Make Outdoor creative again: Tim Bleakley rallies the ad industry
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Planning & Buying
It’s Spotlight takes over digital screens at CP.67 mall, Mohali