Thursday, December 01, 2022

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OOH News

South India Talks OOH conference to be held at Courtyard by Marriott, Bengaluru on January 20, 2023
South India Talks OOH conference to be held at Courtyard by Marriott, Bengaluru on January 20, 2023

By M4G Bureau - December 01, 2022

South India Talks OOH, presented by Coral Media, having as its main theme ‘The Big Leap into Future of OOH’, will feature both state-specific sessions, as well as presentations and panels on key cross-cutting themes, such as, augmenting brand spends on OOH, long-term investments in DOOH, transit media growth opportunities, etc.

2023 World Out of Home Organization Global Congress  set for Lisbon June 7-9
2023 World Out of Home Organization Global Congress set for Lisbon June 7-9

By Rajiv Raghunath - November 29, 2022

WOO President Tom Goddard says: "Lisbon 2023 is an opportunity for the industry to look forward and plot our course through a challenging future but one that is full of opportunities”

Lemma appoints Reuben Lee as Director of Sales & Partnerships for Malaysia
Lemma appoints Reuben Lee as Director of Sales & Partnerships for Malaysia

By M4G Bureau - November 28, 2022

The current appointment is part of the company’s Southeast Asia expansion plan

Indoor advertising set for a comeback on Bengaluru’s Namma Metro network
Indoor advertising set for a comeback on Bengaluru’s Namma Metro network

By Rajiv Raghunath - November 21, 2022

The non-fare revenue opportunity will help Namma Metro to bridge its overall revenue shortfall to an extent

Will Railway plan for boundary walls along tracks spur engagement of OOH ad firms for the projects?
Will Railway plan for boundary walls along tracks spur engagement of OOH ad firms for the projects?

By Rajiv Raghunath - November 21, 2022

Plans are afoot to put up boundary walls along a 1,000km track length in the next 5-6 months

Lemma brings on board Puneet Biyani as President
Lemma brings on board Puneet Biyani as President

By M4G Bureau - November 18, 2022

Puneet Biyani has extensive OOH experience; he held the position of Chief Financial Officer for Times Innovative Media Limited (Times OOH) while also leading the OOH major’s Mauritius business.

Vande Bharat Express flag-off will set in motion a raft of advertising opportunities
Vande Bharat Express flag-off will set in motion a raft of advertising opportunities

By Rajiv Raghunath - November 14, 2022

The semi-high-speed train connecting Chennai, Bengaluru and Mysuru was inaugurated by Prime Minister Narendra Modi on November 11 at KSR railway station in Bengaluru.

CASHurDRIVE powers BJP’s high decibel Assembly  elections campaign in Himachal Pradesh
CASHurDRIVE powers BJP’s high decibel Assembly elections campaign in Himachal Pradesh

By M4G Bureau - November 10, 2022

BJP steps up the war of words on OOH canvas as the election fever reaches a high

OAAA to present stellar lineup at Digital Signage Experience 2022
OAAA to present stellar lineup at Digital Signage Experience 2022

By M4G Bureau - November 08, 2022

Thought leadership sessions to help industry prepare for accelerated growth post-pandemic

Indian Rail passenger traffic volume growing steadily
Indian Rail passenger traffic volume growing steadily

By Rajiv Raghunath - November 07, 2022

The volume increased by 59.21% from the level of 344.41 million in October 2021 to 548.36 million in September 2022

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