Nitesh Thattasery, CEO, Waulite Technologies highlights how AI is transforming DOOH by enabling autonomous campaign management, real-time personalization, and intelligent content creation, making ads smarter, more...
New solution unifies DOOH and video advertising environments, helping brands expand reach and diversify screen inventory
Vineet Mahajan, Director of India Business at Unilumin, explains how advancements in LED technology have made displays smarter, more immersive, and adaptable for diverse applications. He...
Gautam Bhirani, Managing Director, Eyetalk Media Ventures highlights that traditional practices, fragmented systems, and infrastructure gaps hinder AdTech adoption in India’s OOH industry. He calls for...
Sailesh Muthu, CEO of AdMAVIN, explains how their platform uses geo-spatial data to help advertisers compare OOH sites based on location, audience, and cost efficiency. AdMAVIN...
Ashish Limaye, CEO of Craving Digital, discusses how digital content is reshaping advertising across industries, with a special focus on how technology is empowering brands to...
OpenDirect 2.1, the updated programmatic trading standard, allows OOH buyers to plan, buy, activate and report directly from premium publishers
Kamalnath, CEO of Arham World, delves into these issues and shares how innovative solutions, from smarter hardware to AI-driven content, are reshaping the future of outdoor...
With 41% YoY growth in pDOOH business in Q2 2024, Perion is “setting the standard for how digital strategies can seamlessly integrate with physical spaces to...
Veridooh's proprietary and patented solution, SmartCreative, collects data to track, measure, and verify the performance of DOOH campaigns.