With 41% YoY growth in pDOOH business in Q2 2024, Perion is “setting the standard for how digital strategies can seamlessly integrate with physical spaces to...
Veridooh's proprietary and patented solution, SmartCreative, collects data to track, measure, and verify the performance of DOOH campaigns.
Hrushi Mehta, Founder, Easy Outdoor is leading the charge in overcoming inefficiencies and payment delays with innovative software solutions that bring transparency, accountability, and scalability to...
With the advent of 5G and smart technologies, AdStandee is transforming India's DOOH industry by integrating AR and VR solutions, setting a new standard for immersive...
Venkatakrishnan, CEO and Co-Founder, The Future Wall, shares his insights on how providing 360 degree solutions is transforming the digital display industry
Mike Cooper, CEO, DOmedia argues that AI, like all new industries, needs some form of consolidation to deliver on its potential
Remi Roques, GM Broadsign APAC delves deep into pDOOH's meteoric rise
A knowledge seminar on OOH titled Adapting to be accountable at the Goafest 2024 in Mumbai featured a panel discussion involving Darshana Shah, Head of Marketing & Customer Experience at Aditya Birla Capital; Pawan Bansal, COO...
Saibal Gupta, Managing Partner & CEO, Xperia Group asserts that experiential advertising complemented by highly creative content will progressively edge out conventional mode of OOH advertising...
By leveraging Broadsign's SSP, advertisers can now reach audiences through 35 integrated demand-side platforms (DSPs) - spanning omnichannel and OOH
The campaign highlights Hocco’s Modak Ice Cream as a limited-edition flavor crafted to resonate with the cultural and emotional significance...
The store which is set to launch on 29th August at Orion Mall is Uniqlo’s 17th in the country and...
The campaign is located at Noida Sector 52 Metro station
The campaign is conceptualised by Bare Bones Collective
The campaign is executed by Platinum Outdoor
Through voice-enabled technology, the mushak playfully dispensed either a Pulse Candy or Golmol as a symbolic blessing.
Drawing from global examples, Dino Burbidge explained the principles behind OOH that truly works.
The contract is for 67 metro stations with Rs. 700 Cr revenue potential
The store is the company's largest to date and features a significant retail space dedicated to major brands, including Adidas.
Aman Nanda shares his perspective on how transit OOH is evolving from advertising to urban storytelling.
Matthew Dearden, CEO of Alight Media, shared his insights on why DOOH is becoming a powerful tool for small businesses.
From Homer Simpson to Elsa and Buzz Lightyear, commuters were treated to the surprise of seeing their “spirit character” appear...
Dipankar Sanyal, CEO of Platinum Communications, shared his insights on why India needs its own iconic OOH destinations.
Widely recognised for his vision and commitment to the growth of communications, Srinivasan has been instrumental in advancing industry standards,...
Arkade Developers acquires naming rights for Bangur Nagar Metro Station in line with Goregaon's accelerated urban development