‘Digital OOH can definitely engage consumers’

In Viewpoints By Bhawana Anand - January 15, 2018

UNIBIC has time to time taken the OOH route to strengthen its presence in the addressable markets that are predominantly in the southern region. Aarti Iyer, Marketing Head, Unibic Cookies talks about the brand’s approach to OOH advertising:

CASHurDRIVE ties up with Jet Airways for in-flight sampling of Unibic cookies

In OOH News By Satarupa Chakraborty - August 18, 2016

Unibic, partnering with CASHurDRIVE, goes for in-flight sampling in Jet Airways flights across six major Indian cities.

How the cookie pops out!

In Gallery By - December 13, 2013

Unibic Cookies with Media Circle came out with an exciting OOH campaign in Mumbai showcasing the products in an attractive manner. The highlight was the innovation at Juhu with cookies coming out of the packet on the hoarding!