Indian ad spends to grow by 23.2% in 2021: GroupM’s TYNY report

In Research By M4G Bureau - February 17, 2021

India is expected to regain its 9th ranking on global ad spends in 2021 and the OOH medium will touch INR 1,570 crore in 2021 with a CAGR of 69%, says the report.

DOOH market in Europe to grow at 12% CAGR during 2021-’28

In Research By M4G Bureau - February 15, 2021

According to Data Bridge Market Research the market is expected to reach USD 5,420.86 million by 2028. Growing focus on business intelligence is acting as a major factor for the growth of the market

Interactive Market Display to grow at CAGR of 8.1%

In OOH Solutions By M4G Bureau - August 24, 2020

Beating the current trend of flat panel displays, the transparent displays are expected to be used more in interactive tables, kiosks, and monitors in future

OOH Industry to grow at 9.2% CAGR: KPMG Report

In Research By M4G Bureau - September 07, 2018

With consistent growth of 3-4% every year, the industry is pegged to reach at 49.7 billion by 2023

Globally DOOH to grow at 12.60% CAGR during 2017-23

In Research By M4G Bureau - April 17, 2018

Europe was the highest revenue contributor to the global DOOH market in 2016, accounting for around 38.76% share, owing to surge in demand of digital signage across various industry verticals

Larger screens enable global public display revenue to grow 18% CAGR: IHS Markit

In OOH News By M4G Bureau - September 13, 2017

The global public display market can be expected to grow from $6 billion in 2016 to $13.7 billion by 2021 in revenues

India's ad revenues to grow at +12.6% CAGR: Magna forecast

In Research By M4G Bureau - July 27, 2017

OOH will grow at +12% in 2017. Technology integration will increase effectiveness and help DOOH to drive ad spends.

OOH will make up only 2% of M&E industry by 2020: EY report

In OOH News By M4G Bureau - July 19, 2017

The report titled ’Digital inflection point: Indian media and entertainment’, released at the FICCI-IIFA Global Business Forum in New York, states that the Indian M&E industry is expected to touch USD34.8 billion, witnessing a CAGR of 11.8% over 2016-21

Ad revenues to grow at +12.6% CAGR: Magna forecast

In OOH News By M4G Bureau - June 16, 2017

Global outdoor ad market to grow at 4.5% CAGR over 5 years

In Digital OOH By M4G Bureau - March 15, 2017

Technologies such as AR, NFC, and beacon advertising can help brands to provide highly relevant and personalised content to customers, resulting in cost savings to the extent of 7% of the total category spend.