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2 News Found
‘Money spent on our medium, is money well spent’
In OOH News By M4G Bureau - August 07, 2023
With the rise of technology, OOH is finally catching up its digital medium peers in terms of audience measurement to help advertisers make informed decisions.
JCDecaux launches intl audience measurement tool for airports
In OOH News By M4G Bureau - February 22, 2019
The new solution will be launched at Paris Aéroport, then at Changi Airport Singapore in April, before being gradually rolled out across main hubs